| There are so many reasons why buying | | | | pleasure. |
| wholesale Kona coffee makes sense in this day | | | | Make even the small things in your life have an |
| and age. | | | | element of ritual. Wake up in the morning and |
| As the economy has worsened, people are | | | | grind your coffee beans right before you use |
| making very careful decisions about how they | | | | them. Set a kettle of water on the stove and |
| spend their money. Americans, who have | | | | place the beans in your inexpensive French press. |
| traditionally believed that bigger is better and | | | | In a small saucepan, heat some milk and then |
| more is better, are starting to shift their | | | | pour it into a big European style coffee bowl. Sit |
| perceptions into a more European slant. They are | | | | down and savor your latte by itself or while |
| starting to believe that it is better to buy quality | | | | eating breakfast and reading the paper. It is all a |
| over quantity. | | | | way to bring a small slice of pleasure into your |
| Americans are also starting to slow down and | | | | morning. |
| enjoy the simple pleasures in life: a sunny day, a | | | | Rather than running into the supermarket to buy |
| good book, a great cup of coffee. | | | | an inferior blend of coffee beans, do your |
| It makes sense to save your money for the | | | | research and decide what tastes the best for the |
| things that matter. Instead of going into debt | | | | money. If you drink coffee every day, why not |
| over a bigger and better house, car, TV, etc., it | | | | drink something you love the taste of each and |
| makes sense to spend your money wisely. | | | | every morning. Why settle for something inferior? |
| Studies have shown that while money doesn't | | | | Buy the best you can afford and savor each sip. |
| buy happiness, there are ways to increase your | | | | You deserve it. |
| happiness by how you spend your money. | | | | When thinking about how to spend your money, |
| Studies show that buying a big ticket item, like | | | | think about the hours of use you get from it. For |
| that new flat screen TV does not increase | | | | instance, it is worth spending more on a winter |
| happiness, but that by taking that same amount | | | | coat you will wear every single day for 5 months |
| of money and purchasing small indulgences: a good | | | | and spending less on say, a party dress you will |
| bottle of wine, a fine dining experience, a gourmet | | | | wear one night. |
| bag of coffee beans ... pleasure and happiness are | | | | Think about how much you use something. Spend |
| increased. | | | | your money on things like food and drink that |
| As Americans look inward and begin appreciating | | | | bring you small amounts of pleasure throughout |
| the simple pleasures in life, they will become | | | | your day and you will end up getting more |
| pickier about what they do spend money on. | | | | enjoyment out of your life and increasing your |
| Having a great cup of coffee every morning is an | | | | happiness in general. |
| easy way to indulge in a simple, affordable | | | | |